Exactly 200 years after they went into business I wrote a press and direct mail Campaign for Waterford Stanley who have made cast iron ranges and stoves in Ireland since 1793. Their ranges were great: Traditional looking, solid, but packed with modern technology to make them very efficient. The problem was they were up aginst Aga which was seen as Top of the Range (sorry). With a clever marketing strategy and media tactics from Cawley Nea Advertising, the following ads and mailer started an advertising relationship which has helped to almost triple sales for the company. The solution helped make the client 'Marketeer Of The Year'.